The Pantone Color of the Year announcement is always exciting. Not only does it set the stage for upcoming trends, it also provides brand owners and designers critical guidance for marketing and product development. However, those who are charged with manufacturing products and packaging with trending colors (like 2021's Ultimate Gray and Illuminating) know it doesn’t “just happen.” It takes time and effort to incorporate new colors. Whether you work in paints, plasti...
Posted December 14, 2020 by X-Rite Color
L’impression numérique est présente depuis de nombreuses années, mais le secteur traverse actuellement des mutations spectaculaires. Côté avantages, les technologies d’impression numérique utilisent des encres plus durables et offrent une plus grande fiabilité, une plus longue durée de vie de l’impression, ainsi que des économies globales et une meilleure efficacité. Mais ces changements signifient égal...
Posted January 23, 2020 by Ray Cheydleur
It’s been said that everything you need to know you learned in kindergarten. Does this phrase ring true for print and packaging designers? In the spirit of spring, we attempted to use a simple childhood activity—dyeing eggs—to solve some of the most perplexing color issues facing the packaging designer/printer relationship. Here are three lessons to learn about color in print and packaging from our annual egg dyeing ...
Posted April 06, 2017 by Shoshana Burgett
