Last week Pantone announced the Pantone Color of the Year 2020 - Very Peri (PANTONE 17-3938). The Pantone Color of the Year announcement isn’t just important for designers. Since this color will set the stage for upcoming trends, brand owners should also take notice to capitalize on this trending color. Bring Very Peri to Market, Fast. Is Virtual Design the Answer? The fashion and apparel industry began embracing virtual design years ago. Luxury brands like Louis Vuitton, Burberry, ...
December 14, 2021 by X-Rite Color
Im Jahr 2020 mussten Hersteller ihre Arbeitsweise überdenken. Denn weltweit sorgte die COVID-19-Pandemie für ein Verbot von Reisen, die zur Freigabe von Prototypen notwendig sind, und verzögerte die Lieferung physischer Proben. Aus diesem Grund suchten viele Markenartikler nach Möglichkeiten zur Verwendung digitaler Farbproben, um die Produktion am Laufen zu halten, konnten jedoch nicht simulieren, wie eine Farbprobe auf einem Prototyp aussehen würde. Die Desktop-...
March 16, 2021 by Matthew Adby
Virtual reality has re-imagined the art of apparel and footwear design. 3D design programs like MODO, KeyShot, CLO, Browzwear, Optitex, and Lectra augment the creativity of color and material designers to virtually construct patterns and render realistic 3D garments. This is exciting technology for brands that want to reduce waste for a greener footprint and accelerate design to keep up with fast fashion. However, designers are notoriously tactile. They need to touch, feel, and gain a...
October 24, 2019 by Bruce Wright
