The Pantone Color of the Year announcement is always exciting. Not only does it set the stage for upcoming trends, it also provides brand owners and designers critical guidance for marketing and product development. However, those who are charged with manufacturing products and packaging with trending colors (like 2021's Ultimate Gray and Illuminating) know it doesn’t “just happen.” It takes time and effort to incorporate new colors. Whether you work in paints, plasti...
Posted December 14, 2020 by X-Rite Color
La stampa digitale esiste da molti anni, ma in questo momento il settore attraversa una fase di drastici cambiamenti. Tra i vantaggi, rileviamo che le tecnologie di stampa digitale utilizzano inchiostri più sostenibili e offrono una maggiore affidabilità, una durata maggiore delle stampe e un miglior livello complessivo di efficienza e convenienza economica. Questi cambiamenti, però, obbligano i laboratori di stampa a modificare le modalità operative per rimanere comp...
Posted January 23, 2020 by Ray Cheydleur
It’s been said that everything you need to know you learned in kindergarten. Does this phrase ring true for print and packaging designers? In the spirit of spring, we attempted to use a simple childhood activity—dyeing eggs—to solve some of the most perplexing color issues facing the packaging designer/printer relationship. Here are three lessons to learn about color in print and packaging from our annual egg dyeing ...
Posted April 06, 2017 by Shoshana Burgett
