Reflective surfaces and metallic inks are very popular for printing and packaging applications. Consumers love the look; but for printers, these substrates and inks are expensive and make color control a challenge. Today we’re taking a look at the measurement options available for controlling these very marketable print and packaging applications to help printers and converters meet brand owner expectations and maintain the highest possible quality output. Sphere vs. 45°:0° - ...
Managing color throughout production is always a challenge, but advances in color technology, like the metallic, shimmer, and pearlescence effects designed to capture consumer attention, are taking the frustration to a whole new level for quality control managers. This is especially true when producing parts that must match at assembly, such as the metal panels for a home appliance or the painted side mirrors for a vehicle. Special effects are tricky to control because our perception can c...
I professionisti della plastica gestiscono da molti anni i problemi del colore nel workflow di produzione, ma le dinamiche stanno cambiando ancora una volta. Sono sempre più numerosi i brand che integrano finiture ad effetti speciali nei prodotti, dai dispositivi elettronici ai componenti di automobili e agli imballaggi flessibili. Gli effetti metallizzati, perlacei e le altre finiture complesse hanno senz’altro un look affascinante e aiutano i brand a risaltare sullo scaffale, ma comportano an...
Spectrophotometers are color measurement devices that measure color to ensure it remains consistent from the time it’s specified until final quality check. They can be used to measure everything from liquids and plastics to paper, metal, and fabrics for just about every industry. Here Are Our Top Spectrophotometer Picks for 2019. Best Spectrophotometer to Create Digital Standards Using a digital standard is the most accurate way to specify and communicate color, des...
X-Rite Pantone is excited to sponsor ArtPrize Seven. Not only is it an inspiring event held right here in our hometown of Grand Rapids, but it gives us a chance to help people think about color differently. One way we’re accomplishing our goal is by letting the artists explain how they use color to create an impression with their artwork. We’ve already talked with Anne Lemanski,who created colorful collages for her ArtPrize 2015 exhibition at the Grand Rapids Art Museum. Today we’ll explore the ...