X-Rite 컬러 블로그

In the fast-paced world of print and packaging, achieving precise color accuracy is a critical challenge. Whether you're matching brand colors, controlling ink density, or ensuring quality consistency, selecting the right color measurement instrument can make all the difference. Understanding Color Measurement Instruments Selecting the right instrument for your print operation depends on factors such as production environment, measurement requirements, and industry standards. There are several ...

컬러는 인쇄 및 패키징의 강력한 도구로서 소비자의 결정에 영향을 미치고 브랜드 정체성을 정의합니다. 고급 제품이든 일상용품이든 정확한 컬러는 브랜드 일관성을 유지하면서도 소재가 돋보이도록 합니다. 그러나 정확한 컬러를 얻는 것은 어려운 작업일 수 있으며, 특히 시각적 평가에만 의존하는 경우에는 더욱 그렇습니다. 제어된 조명이 어떻게 색 인식을 개선하는지, 그리고 효과적인 시각적 색상 평가를 위해 왜 필수품인지 그 이유를 살펴보겠습니다. 색상 정확도에서 제어된 조명의 역할 정밀한 장비와 소프트웨어로 색을 측정하더라도, 일관성을 보장하려면 여전히 시각적 평가가 필수적입니다. 제어된 조명은 생산 프로세스 전반에 걸쳐 정확한 색 평가를 보장하기 위한 표준 조건을 제공합니다. 예를 들어, ISO 3664:2009는 그래픽 산업의 관찰 조건에 대한 표준을 설정하여 ISO 13655:2009의 M1 조건과 같은 측정 표준과 일치하도록 보장합니다. D50 일광 또는 기타 표준 조명을 장착하여 적...

원래 게시 일자 2024년 5월 3일, https://canmaker.com/light-touch/ 업계 이해 관계자들이 2피스 음료 캔에 대한 잉크 및 프루핑 표준을 모색하기 위해 모였습니다. 메사추세츠에서 니사 알리의 보고 캔 제조 산업에서 공급망 전반의 선도적 기업들은 2피스 음료 캔 생산 시 PantoneLIVE 컬러의 일반 지침을 제공하는 것을 고려하고 있습니다. PantoneLIVE 컬러 라이브러리가 2피스 음료 캔의 디자인, 프루핑 및 인쇄 공정에서 어떤 역할을 하는지 논의하는 일련의 세미나에 이어, "전체 공급망에서 색상 목표를 논의, 비교 및승인하는 표현"을 확립하는 접근법이 한 걸음 더 가까워졌습니다. 이 이니셔티브는 업계 참여자들이 잉크 낭비 축소, 시간 절약, 비용 절감 및 캔의 생태적 자격 확보에 기여하고, "더 많은 컬러 옵션을 제공하고 출시 속도를 단축하도록 잘 정의된 표준 접근법"을 제공하려는 시도입니다. 금속 데코레이팅의 색 일치 과제는 업계에서...

스타벅스가 4가지 새로운 축제용 컵 디자인으로 다시 한번 연말연시 시즌을 시작했습니다. 올해 스타벅스의 크리에이티브 디렉터인 크리스티 카메론은 “전통적인 할러데이 컬러를 향상하고 빨간색을 더욱 밝게 보이도록 만드는” 마젠타색 액센트로 우리를 놀라게 했습니다. 할러데이 시즌의 쇼핑의 열기 속에서 패키징은 잠재 구매자의 시선을 사로잡는 데 중요한 역할을 합니다. 그러나 경쟁 우위를 유지하고 브랜드 품격을 유지하면서 끊임없이 변화하는 소비자 선호도에 맞춰 패키징 디자인을 조정하는 일은 어려운 작업이 될 수 있습니다.  이미지 제공: Starbucks Stories & News   오늘은 브랜드 업체가 품질과 매력을 저하시키지 않고 할러데이 패키징디자인을 신속히 제작할 수 있도록 도와주는 몇 가지 주요 전략을 공유하겠습니다.   패키징 디자인을 신속히 전환하기 위한 5가지 전략 민첩성과 유연성 유지. 변화하는 시장 요구를 충족하...

페르페티 반 멜레(Perfetti Van Melle, PVM)는 다국적 제과 / 껌 제조업체로서, 수많은 유명 국제 브랜드에 혁신적인 현지 맛을 가미하여 전 세계 150개국에 공급하고 있습니다. 최종 패키징에는 라벨, 호일, 종이, 판지 및 수축재 등 혼합 재료가 포함되기 때문에 개별 글로벌 인쇄업체들이 모든 소재에 정확한 색상을 구현하여 진열대에서 통일된 브랜드 존재감을 나타내야 합니다. 이는 쉬운 일이 아닙니다. PVM은 X-Rite Pantone을 선택하여 색상 관리 전략을 구현함으로써 일관성을 개선하고 인쇄업체들이 품질을 책임질 수 있도록 지원했습니다. 엔드-투-엔드 디지털 컬러 솔루션에 포함된 내용: eXact 분광측색계: CMYK 및 별색 잉크의 색상 검증을 위해 전 세계 운영회사에 이 장비를 배포함. PVM은 패키징(포장)을 생산한 후 내부적으로 색상 허용오차를 확인하는 대신, 이제 모든 인쇄업체와 포장업체로 하여금 색상을 측정하고 승인된 브랜드 색상 목...

Digital technology is revolutionizing printing operations. However, as offset printers look for ways to improve quality, reduce costs, and increase productivity, the ink room is often overlooked. This is a big miss. If offset inks do not meet specifications, all the standardization efforts in the pressroom will be wasted. With the right tools, ink formulation can become an integral part of an end-to-end color workflow to reduce cycle time and increase profits. Today we'll outline an ideal digit...

L&E International, Ltd is a global provider of sustainable, innovative packaging solutions. As a certified packaging supplier for adidas, Verizon, Amazon (APASS vendor in Asia), Target, and many other brands and retailers, L&E maintains and upholds strict brand color standards across multiple countries and locations of manufacture.  Last year, L&E selected X-Rite digital color workflow solutions to maintain their high color matching expectations. We are excited to be working wit...

With more consumer package goods (CPG) brands implementing packaging quality control programs to monitor color tolerances, converters and package printers need color measurement solutions that integrate directly with reporting systems. Our IntelliTrax2 Pro and eXact Auto-Scan Pro Scanning Solutions combine the power of our industry-leading automated scanning devices with the power of our end-to-end software solutions to meet the needs of brands, packaging converters, and commercial printers alik...

The flexography method of printing uses rotary flexible plates to print directly on the substrate in a single pass. These inked plates are wrapped around cylinders on a web press and rotate at a fast speed to transfer ink. This type of printing is ideal for large quantities and long print runs with a continuous print, such as wallpaper and gift wrap. A flexographic printing press can use a variety of solvent-based, water-based, or UV curable inks. It also adapts well to different materials and ...

G7® is a proof-to-print process control method that allows you to reliably and efficiently match the visual appearance of the output from multiple printing devices. It works by defining the gray balance and NPDC curves in conjunction with the traditional method of measuring tonal value increase (TVI/dot gain) for each color. G7 can be applied to any type of printing, regardless of the type of ink or printing method, including all types of digital, offset, flexo, gravure printing.   It&r...

Closed-loop color can mean something different to different audiences. When I first think about closed-loop color control, I may think about the pressroom, where it is really just a question of integrating measurements directly from the press, adjusting them, measuring and reporting, offering a nice closed-loop system that adjusts, controls, and allows me to report the results. But that’s really only one small aspect. You can incorporate a loop from the ink room, for instance, and bring t...

The Pantone Color Institute just announced PANTONE® 18-3838 Ultra Violet as the Pantone Color of the Year 2018! This news is always exciting because it sets the stage for upcoming trends for everything from housewares to fashion to packaging design. In fact, we have already seen shades of Color of the Year used in packaging and graphic design by forward-looking brands in the CPG, luxury, and beauty worlds as well as by personalities and artists seeking to stand out. Part of butt...

At X-Rite Pantone, we love color, and we’re passionate about helping you get yours right. That’s why we offer a full-service training program, staffed with Color Experts from many of the industries we serve. From beginner to advanced, lowest investment to highest return, we offer a variety of options to teach you everything you need to know to be successful. Are you new to color, wondering where it fits in your business objectives? Do you already have a color workflow, but ...

If you didn’t catch my Industry 4.0: What Commercial Printers Need to Know article, you’ll want to check it out now. Today’s blog is a continuation, touching on the most interesting print color management tie-ins: PQX, iccMAX, mobile control and new materials. Here’s what on the horizon for color-managed workflows. Image courtesy of Esko.com. Print Quality eXchange PQX was a global effort developed by Idealliance, and is now moving to ISO to be issued as a standard. It ...

If so, we’d like you to know there’s an easier way. An upgrade from the original IntelliTrax, IntelliTrax2 is an automated, non-contact scanning system that makes it easy for busy pressrooms to measure color bars and press sheets without the risk of human error. Adding press-side quality control into your color workflow can shorten your makeready, reduce waste, and help you get to optimum color quality fast. IntelliTrax2 is an ideal color management solution for high-end, high-speed commercial ...

It’s no secret that if you can hit your color the first time, you’re going to save a lot of time and money. But with printing becoming an increasingly global function, achieving accurate color is more difficult than ever. Many companies have distributed printing plants or operate in partnership with other printers around the world. A job might start with a brand manager in Los Angeles, move to a designer in Paris, and be sent to three different states to be printed on different substrates. Ever...

Julie Shaffer is Vice President of Education and Marketing Strategies at Printing Industries of America. Each year the PIA organizes a color management conference to bring industry professionals together to learn the latest trends and technologies, network with fellow attendees, and discover how to communicate color effectively. We were lucky enough to sit down with Julie at Color ’15 to learn more about the conference and some of the color challenges printers face today. Listen in as she shares...

Mark Gundlach is a Solutions Architect with X-Rite Pantone. He visits facilities to assess their current workflow and help them come up with solutions – whether it be training, software or hardware – to improve their productivity and lower their costs. He is also an expert in the Pantone Certified Printer Program. Recently we sat down with him to learn more about the program, and what it takes to become Pantone Certified. Mark, can you tell us about the Pantone Certified Printer Program and wh...