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According to autolist.com, over 80% of cars produced today are white, black, or some shade of gray. It’s not necessarily because bright and bold colors are more difficult to produce and match than their grayscale counterparts, they just take longer to get through the inspiration and car design process.  Believe it or not, producing a new auto color can take up to five years before it makes it to the showroom floor. It’s a long, tedious process for designers, paint...

2020 forced manufacturers to rethink the way they work. Around the globe, COVID put a hard stop on the travel required to approve prototypes and delayed the shipment of physical samples. Many brands started looking for ways to use digital color samples to keep production moving but struggled with the inability to replicate how a color sample would look on a prototype. The PANTORA desktop application closes this gap. With PANTORA, users can capture or import spectral samples and store, manage, vi...

Are you wasting too much time and money on incorrect color? Even if you use the best color measurement tools available, your color will still fail without quality control. Quality control (QC) means verifying the color you specify is the same color you manufacture, throughout production. Setting up a QC program can help you accurately communicate color with clients and suppliers, inspect raw materials before you begin working, and verify your color is correct before you ship.   Five Impor...

Benchtop spectrophotometers measure in either transmission or reflectance mode to capture and quantify color on various opaque, transparent, and translucent samples, including glass, liquid, fabric, and plastic. Today we’ll explain the difference between transmission and reflectance measurements so you can determine which benchtop will meet your color measurement needs.  Transmission vs. Reflectance Measurements Both transmission and reflectance spectrophotometers emit all of the wav...

If you work behind a paint counter, you know customers can surprise you with interesting and unique objects to color match. Many samples are relatively easy to measure, but when a customer shows up with a curved baseboard panel, a square of shag carpet, or a plush toy, things can get a little tricky. A few years ago, we learned just how challenging it was for our retail paint customers to color match unique samples. We took in a bag with textured and multi-colored items and asked the person behi...

Appearance is more than simply color. It’s a comprehensive look at everything inherent to each unique material we come in contact with, including texture, gloss, transparency, and special effects. Each of these characteristics plays a part and has an effect on overall appearance and understanding in relation to a single material. Objects may have several elements that affect appearance, such as the material’s surface texture, construction, overall geometry and micro-surface. The environ...

We frequently get calls from customers who can’t figure out why their measurements vary, even when they’re using maintained devices. Why would a sample read one way one day, then slightly different another? Many times the culprit is thermochromaticity, and it becomes an even bigger problem as the seasons change. Every kind of material changes color with temperature. These changes cause the material to exhibit a shift in reflected wavelengths of light, which can alter our perception....

Did you read our blog: Are You Using The Right Tolerancing Method? If not, check it out. Today we’re taking the topic one step further to investigate how tolerances are chosen in different industries. A pass-fail tolerance is the amount of color variation that is considered commercially acceptable. In part, tolerances are driven by customer expectations. While color tolerances are very tight in the automotive, plastics, and paint & coatings worlds, they can be much less strict in other...

In the world of retail paint, getting to the best color match quickly is key to keeping your customers happy and coming back for more. Today we’ll review ways to get the most from your color measurement tools and how to match paint so your associates can be color experts, and you can enjoy fewer corrections and improved profitability. Do any of these swatches match the customer’s quilt? Not really. Gain customer’s trust by creating a perfectly matched paint color. Color...