Blog das Cores

Você diz que a cor é importante, mas você sabe por que é tão importante? Na realidade, a cor é um elemento crítico no processo de fabricação. Infelizmente, muitas empresas e pessoas fabricantes estão percebendo que acertar a cor é muito mais difícil do que costumava ser, e as marcas que apoiam estão pedindo que atendam a tolerâncias mais rigorosas. E estes são os motivos. Embora os avanç...

Em um mundo perfeito, você deve ser capaz de colocar tinta na impressora, executar um trabalho e alcançar consistência de cor. Infelizmente, todos os anos, as operações de impressão flexográfica e de gravura desperdiçam tinta, substrato e tempo de impressão tentando obter a cor correta. Embora os avanços na tecnologia tenham facilitado a precisão da cor, as variáveis que afetam a cor ainda existem. Nesta série de três partes, compartilharemos mais de duas dúzias de razões pelas quais sua cor ...

Softproofing – the ability to simulate how an image will appear in print right from your monitor – can save a lot of time and effort in your printing workflow. Although many photographers already rely on it, anyone who designs, approves, prepares or prints brand and color-critical images can also benefit. With softproofing, designers can create with actual specified colors (no more trial and error!), project owners can approve layouts without physical proofs (predictable color!), and...

Selecionar os dispositivos de medição de cores certos para seu fluxo de trabalho é crucial, e compreender o acordo inter-instrumentos é uma peça fundamental desse quebra-cabeça. No entanto, esse tópico técnico muitas vezes gera confusão sobre seu significado e importância. Neste artigo, vamos esclarecer tudo de maneira simples e direta, ajudando você a entender a relevância do acordo inter-instrumentos e como ele s...

If you recently invested in a spectrophotometer or colorimeter, you know there’s a lot more to learn about color measurement than just how to use your new device. To help you begin exploring the exciting world of color, we’ve compiled seven blogs that explain how to set up your color measurement device, care for it, and use it to its maximum potential. 5 Tips for Setting Up Your Spectrophotometer Using a spectrophotometer (“spectro” for short) to measure color doesn...

With today’s complex cross-media campaigns, accurate profiling is even more important for managing customer expectations across the color supply chain. Our i1Pro 2 solutions help photographers, videographers, prepress and digital printers create profiles for the best color on monitors, scanners, projectors, printers, and online web-to-print submission tools. But with so many to choose from, how do you know which is the right tool for your color workflow? Whether you’re looking to add a new comp...

If you’re a commercial printer who wants to improve color quality and consistency, this blog is for you. X-Rite color management solutions for print and packaging deliver excellence in quality control, formulation and automation. Ray Cheydleur is a printing industry veteran of more than 20 years, a standards guru, and our Portfolio Manager for Printing and Imaging Products. Passionate and very knowledgeable about color, he has a talent for helping printers improve their color quality and c...

We’ve all done it. Snapped a picture on a digital camera or smart phone, sent it to the computer, made a few adjustments, then sent it off to print…. only to be disappointed. The sky looks green. Grandma’s hair is purple. The contrast is so far off you can’t even see that cute little puppy. Stupid camera. The struggle is real for so many people, from hobbyist to professional photographers, graphic designers, and professional printers. Let’s look into this all-too-common mystery of the off-color ...

In a perfect world, you should be able to put ink in the press and run a job.  Unfortunately, there are so many variables that affect color that printing operations often waste thousands of pounds of substrate, and thousands of dollars in press time, making adjustments. Advancements in technology have made it easier to measure color, but the variables still exist. To help you over come them, we’ll be featuring a series that points out many of the reasons your color could go wrong at press side....