Color plays a major role in our food choices. Many foods like Swiss cheese, strawberries, broccoli, and mashed potatoes always look the same. We know what to expect when we take our first bite. But what if your mashed potatoes were green? Would they taste different? Would you even try them? Why Color Analysis is Important for the Food Industry There has been a lot of research about the role color plays in how we perceive and even taste food. These studies show that our judgment of f...
Posted November 18, 2022 by X-Rite Color
Are you wasting too much time and money on incorrect color? Even if you use the best color measurement tools available, your color will still fail without quality control. Quality control (QC) means verifying the color you specify is the same color you manufacture, throughout production. Setting up a QC program can help you accurately communicate color with clients and suppliers, inspect raw materials before you begin working, and verify your color is correct before you ship. Five Impor...
Posted June 27, 2019 by Tim Mouw
When you think of Albert Munsell, do you think of dirt, food and electrical wires? The United States government does. Munsell Color Standards are used for more than just design and Fine Art. They’re also used to ensure safety and reliability, and to maintain compliance with federal regulations. Today we’ll look at some of the government agencies and trade associations that rely on Munsell’s exacting standard color codes. French Fries, Anyone? From tomatoes to pumpkins, Munse...
Posted April 30, 2019 by Art Schmehling
To control color, you need to be able to compare very small differences, determine their impact, and understand how to address that impact. But words alone can’t give us enough information to precisely describe colors, or the difference between them. In this three-part series we will look at the color science behind tolerancing – the color analysis that paved the way, the role of light, and the difference between a color space and a color model – so you can make ...
Posted February 21, 2018 by Tim Mouw
It’s been said that everything you need to know you learned in kindergarten. Does this phrase ring true for print and packaging designers? In the spirit of spring, we attempted to use a simple childhood activity—dyeing eggs—to solve some of the most perplexing color issues facing the packaging designer/printer relationship. Here are three lessons to learn about color in print and packaging from our annual egg dyeing ...
Posted April 06, 2017 by Shoshana Burgett
No matter the industry, consistency and exacting data are essential to every color quality control program. Whether you’re communicating color, making color decisions, or conducting diagnostics testing based on color, you can rely on Munsell Color standards. These honey, syrup, and molasses standards help the USDA determine which products pass inspection. Along with its huge library of color standards, Munsell Color can also produce custom physical standards to help you validate you...
Posted January 25, 2016 by Art Schmehling
