色に関するブログ

Perfetti Van Melle (PVM) is a multi-national manufacturer of confectionery and gum. They offer innovative local flavors for numerous renowned international brands and distribute them to 150 countries worldwide. Since their final packaging includes a mix of materials including labels, foil, paper, paperboard, and shrink sleeves, each of their global printers must achieve accurate color on every substrate to portray a unified brand presence on the shelf… which is not an easy task. PVM sele...

What happens when you have more than 2,000 brand colors to manage across a complex global packaging supply chain? Things get complicated! Although it may seem easier to create a new color than to dig through databases or binders of color drawdowns to find the closest match, the problem comes later when you’re faced with a huge, unmanageable library. One of our clients, a well-known fast-moving consumer packaged goods (FMCG) company, understands how easily things can get out of control. They wer...

L&E International, Ltd is a global provider of sustainable, innovative packaging solutions. As a certified packaging supplier for adidas, Verizon, Amazon (APASS vendor in Asia), Target, and many other brands and retailers, L&E maintains and upholds strict brand color standards across multiple countries and locations of manufacture.  Last year, L&E selected X-Rite digital color workflow solutions to maintain their high color matching expectations. We are excited to be working wit...

アズダ社のブランドパッケージはさまざまなサプライヤー、印刷プロセス、基材を使用して世界中で印刷されています。アズダ社の印刷専門家からなる小規模なチームでは、印刷品質を検証するために、すべてのサプライヤーに立ち会うことが現実的ではありませんでした。   ７年前、アズダ社はデジタル カラー プログラムである、エックスライト社の品質管理ソフトウェア ColorCert Suiteを採用し、承認を合理化し、棚に並べたときに、一次・二次パッケージング印刷業者全体で、一貫性のあるブランドの存在感と品質保証を実現しました。   現在、アズダ社の承認済みの印刷業者の大多数は、プレスルームツールを導入し、ColorCertスコアカードサーバーに直接データを送信しています。アズダ社はプロセスカラー、ブランドカラー、オーバープリント、グレーバランスの許容範囲を決め、プロセスをコントロールします。印刷業者は、客観的かつ一貫性のある基準により、自社の印刷品質を評価・監視します。     アズダ社は最新版のColorCertスコアカードサーバーにアップグレード エックスラ...

As the range of substrates, inks, and printing technologies has expanded, so has the challenge of maintaining color quality for brands and printers. A workflow based on digital standards is the easiest way to achieve accuracy and consistency across shifts and sites, regardless of production requirements. Adding a quality control solution like ColorCert® to your workflow can boost your bottom line even more. What is ColorCert? ColorCert is a modular, job-based solution that streamlines color ...

X-Rite Pantone has been working with Asda for several years, supporting the implementation of ColorCert, a digital color program to achieve time and cost savings and deliver brand presence and quality assurance on shelf. We recently published a case study that explains how digital color has helped Asda improve color and consistency scores by 200%. We encourage you to download the case study to learn more. With a tried and proven color management model in its Food and Non-Edible categories, Asda ...

The Pantone Color of the Year announcement is always exciting. Not only does it set the stage for upcoming trends, it also provides brand owners and designers critical guidance for marketing and product development. However, those who are charged with manufacturing products and packaging with trending colors (like 2021's Ultimate Gray and Illuminating) know it doesn’t “just happen.” It takes time and effort to incorporate new colors. Whether you work in paints, plasti...

The Pantone Color Institute just announced PANTONE 17-5104 Ultimate Gray + PANTONE 13-0647 Illuminating as the Pantone Color of the Year 2021. According to the Pantone Color Institute, PANTONE 17-5104 Ultimate Gray + PANTONE 13-0647 Illuminating, a marriage of color conveying a message of strength and hopefulness that is both enduring and uplifting. Illuminating is a bright and cheerful yellow sparkling with vivacity, a warming yellow shade imbued with solar power. Ultimate Gray is emblematic of...

Over the last few years, we have heard a lot about the circular economy and omnichannel marketing. While each is a trend in their own right, they are quickly converging on the print industry. To be successful in 2020, commercial printers will need to offer a wide range of print capabilities while demonstrating a commitment to sustainability and reducing waste.   The Importance of Circular Economy and Omnichannel In a circular economy, the goal is to eliminate waste and maximize the con...

Controlling color on cylindrical-shaped items like cups, cans, and tubes is a challenge because it’s hard to properly align the measurement device with the sample. Many printers and manufacturers cut a piece from the finished product and lay it flat to take a measurement. While this method works, each sample takes time to cut, wastes product, and risks the safety of the employees who are cutting the samples.  A Faster, Safer Solution X-Rite’s Cup and Cylinder Fixture works ...